Homestead Trading Co.

Homestead Trading Co. was my senior captsone project.  Homestead is a farm-to-table marketplace to bring together consumers and producers to gain trust of consumers comapred to the large chain grocery stores. 

For the project, my main focus was the accessiblity on the packaging. While navigating legal packaging requrements, and researching why people dont trust their food, I decided on a vintage feel and nostalgic store. This helps people trust their source food sources again. 

I completed packaging for main Homestead products as well as branding, and a digital platform as well to expand across mediums.